Product selectors · Configurators · CPQ
Find, configure and quote complex products — in minutes
We build selectors and configurators for pumps, tanks, hydraulic products and oak cabinets — and we run them for you: hosting, monitoring and updates included.
- Live systems in daily use
- Product data via API
- We run what we build

What you get
From product search to quotation — in one flow
In complex product ranges, the advantage is not only what you sell. It is how fast customers and sales engineers find, configure and price the right solution.
Ready systems
Live and in daily use
These are not mock-ups. They are systems our customers and their customers use every day — built on our own search engine and API core, and run by us.




Every one of them started with a spreadsheet or a catalogue. How to make that move without carrying the old problems along is described in From Excel to Configurator: 12 Mistakes to Avoid.
Product data & PIM
One source of product data — for every channel
Your product data should not live inside a configurator. We keep it in a neutral layer behind an API: the PIM or ERP feeds it, and the configurator, the website and your datasheets read from the same source.
When a PIM arrives later, it takes over the source side — and nothing else has to be rebuilt.
API-First Product Data Distribution →
Why your configurator should not own your product data →
Buyer’s checklist
28 questions worth asking — before you buy a configurator
Configurator projects are judged on the demo. The demo is the easy part. Our checklist covers what decides whether the tool is still useful in three years: rules, data, hosting, speed, releases and adoption.
Use it on any supplier. Use it on us too.
- Non-negotiableProduct rules, prices and part number logic are held as data your own people can change.
- Non-negotiableA faulty change can be rolled back in minutes — per series, not the whole system.
- Non-negotiableSystem response times are guaranteed in writing and measured under realistic load.
We run what we build
Availability, speed and updates — included
We write the code ourselves, run it on hyperscaler infrastructure, and install and monitor every system automatically. That is how we can put availability, speed and updates in writing.

Let’s talk
See your own products in a selector
Bring a product range, a price list or the spreadsheet you quote with today. In a free demo we show what a selector or configurator for your products would look like — and what it would take.